Food. Friends. Family. But not necessarily in that order...
CONCEPT
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THOUGHTS
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The idea for this project came from my dad who would answer my phone calls by saying, "Joe's Bar & Grill!" It got to the point where I felt I had to bring this joke to life. I didn't look up to see if there was an existing restaurant with the same name because I didn't want to spoil any ideas I had in mind for the branding. Originally I wanted this to have an edgy look, but in the end, I went for a cleaner design without making it too fancy.
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While I'm proud of how the project turned out in the end, I would still like to make changes in the future for the menu book covers and the web design. They aren't terrible, but they don't quite hit the spot for me yet. I will need to do further researching on design for these pieces.
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Mockupworld.co - Unsplash.com